5 Tools to create content for your ads

Canva hubspot capcut tiktok mailchimp

2 min of reading

Index:

1st CapCut

2º HubSpot

3rd HotJar

4º MailChimp

5th Canva

In this 21st century, digital marketing has become an essential part of any business. Competition is fierce and the market, depending on the ocean, is getting smaller and smaller. Being up to date on marketing trends or digital marketing tools is key, in order to stand out and attract your target audience

Creating engaging visual content or understanding user behavior on your website is essential to take your marketing strategy a step further. Discover in this blog some tools that we want to highlight, so that your marketing strategy can be taken to the next level.

Some of them are free, others have subscription or free versions, depending on the tool. 

CapCut 

CapCut is a free, easy to use and very intuitive video editing application. This application is developed by ByteDance, the developer of TikTok. It is one of the most powerful editing tools available. Video editing professionals use this tool, among others, because of its ability to create high quality videos, and above all in a fast and easy way. 

CapCut offers a wide range of creative editing tools and effects, allowing you to customize your videos to make them stand out on social media and online platforms. CapCut is a very useful tool for marketers looking to create engaging video content for social media. 

In addition, CapCut has a layered video editing feature, so you can add multiple layers of video, audio and images to your projects. This allows you to create more complex and engaging videos. 

It is a free application, with a paid subscription for some tools, such as automatic subtitle insertion in the video. 

HubSpot 

HubSpot is a comprehensive platform that offers countless tools to help your business grow, no matter what stage you're at. You can create from websites

to managing your social media content and even tracking emails or connecting with your leads. It is a comprehensive solution for your business. 

HubSpot is known for its ability to automate marketing tasks, saving time and improving efficiency. You can schedule social media posts, send automated emails or track your leads' interactions with your content. 

In addition, HubSpot offers detailed analytics that allow you to measure the performance of your digital marketing campaigns. It's a simple way to see which tactics are working and which ones need to be adjusted. In addition, HubSpot offers detailed analytics that allow you to measure the performance of your marketing campaigns. You can see which tactics are working and which ones need to be adjusted. 

Hubspot is a paid platform, so a subscription is required to use it. 

Hotjar 

Hotjar is an alternative tool to Google Analytics. It is a user behavior and analytics tool, which allows you to visualize where people click, where they scroll and what their behavior is with your website. Hotjar allows you to collect user feedback on the spot, which gives you valuable insights on how to improve your website. 

Hotjar is a very useful tool for digital marketers looking to understand how users interact with the website, with heat maps, detailing exactly which sections of the website receive the most clicks. 

One of Hotjar's most useful features is that it allows you to record user sessions. This means that you can see how users navigate your website. This tool is incredibly useful for identifying usability issues or areas of the website that may need improvement. 

MailChimp 

MailChimp is an email marketing platform, which allows you to create, send and analyze email campaigns. It has a wide range of templates, a user-friendly interface, making it easy to create professional and attractive email campaigns. 

Mailchimp is known for its ability to automate email campaigns. You can schedule emails, so that they are sent at specific times, which can

help you keep your customers engaged and improve your email open rates. 

Another valuable tip from MailChimp is a tool that offers detailed analytics on the performance of email campaigns. It is possible to see how many emails were opened, how many clicks the links received and much more. 

Mailchimp is a tool that has different plans, from free plans to more premium ones. In most of them, the first month is a free trial. It is undoubtedly a great tool for developing email marketing strategies. 

Canva 

Now let's go with one of our favorite tools: Canva. This platform serves for graphic design creations, allowing marketers to create engaging visual content without the need for great graphic design skills. 

Canva has a very intuitive interface, making it easy to create graphics, and also includes a large library of free resources and templates that you can use without any problem in your projects within this platform. 

Canva makes it easy to create social media graphics, blog banners, presentations and much, much more. Plus, it's such a simple and intuitive tool to use, it's possible to create stunning designs with just a few clicks. 

Another very special feature is the collaboration between different people in real time. This means that you can work on a design with your team simultaneously, which is very useful for marketing teams that need to create content efficiently. 

Canva has a PRO version, which is obviously paid. Still, the free version offers a lot of features that you can use without paying for the PRO subscription. without having to pay for the PRO subscription.

These are some of the tools we have selected in this blog, we will be happy to hear your input with the tools you use, and how you implement them in your company or digital marketing strategy. 

We wish you every success in your marketing adventure!

Greetings and see you next time!

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